Ernest L. Toney founded RecFit Consulting in 2011 in Denver, Colorado. He helps business clients identify strategies that improve company visibility, and that connect customers to company programs and services. His professional background is in sports, recreation, and fitness marketing and management.
Ernest attended James Madison University in Harrisonburg, Virginia and earned a bachelor’s degree in kinesiology and master’s degree in sport and recreation management. As a student, he gained practical experience in the industry through internships at the Holiday Lake 4-H Educational Center, JMU Recreation Center, and City of Staunton Parks & Recreation. He also served as a graduate assistant in JMU’s departments of Kinesiology and Exercise Science, where he lectured and helped undergraduates design physical activity and wellness programs.
His professional experience includes work as sports coordinator and membership & marketing director for the Northwest YMCA-Pima County Community Center; customer onboarding coach for Zen Planner; sales consultant for the Arizona Diamondbacks; and national manager of competition & athlete programs for USA Ultimate.